Off Page SEO
Off page SEO or search engine optimisation is doing things off site to improve your sites search engine rankings. Building up more and more link is the thing which can be done for off page SEO. More links will generally lead to better Google Page Rank and better search engine rankings.
Think about quality when you are trying to get more links, links from low quality sites will have little or no impact on your rankings as all the links are not created equal. The best types of links that you can get are from trusted sources such as universities, newspapers and even some of the top notch directories such as dmoz and Yahoo.
It is sometimes difficult to spot the good links; here are a few questions you should ask yourself when you are looking at sites or pages to get links from because sometimes it is difficult to spot the good links
Is this site or page relevant to what I do?
Is this site linking out to any low quality off topic sites?
Is this site or page going to send the right sort of traffic?
Is this site or page ranking well in the search engines?
Does this site have a lot of links from other websites?
Another important factor is the way that the sites link to you, sites that use the rel=nofollow tag to link to you or sites that use a redirect to link to you will not help you, also the search engines look at the text that links to you, if you are trying to rank for the phrase blue widgets and you can get a site to link to you including that phrase in the text or alt tag of the link then that is going to help you to rank higher for that particular phrase.
Take these things into consideration, then check out our link building articles and you are on your way towards good off page SEO and good rankings in the search engines.
It is sometimes difficult to spot the good links; here are a few questions you should ask yourself when you are looking at sites or pages to get links from because sometimes it is difficult to spot the good links
Is this site or page relevant to what I do?
Is this site linking out to any low quality off topic sites?
Is this site or page going to send the right sort of traffic?
Is this site or page ranking well in the search engines?
Does this site have a lot of links from other websites?
Another important factor is the way that the sites link to you, sites that use the rel=nofollow tag to link to you or sites that use a redirect to link to you will not help you, also the search engines look at the text that links to you, if you are trying to rank for the phrase blue widgets and you can get a site to link to you including that phrase in the text or alt tag of the link then that is going to help you to rank higher for that particular phrase.
Take these things into consideration, then check out our link building articles and you are on your way towards good off page SEO and good rankings in the search engines.
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